Global Marketing Competition

Banner GMKC 607x285ESIC in collaboration with Santander and EFMD are running the 22nd world edition of the Global Marketing Competition. The Competition is an advanced computer simulation of a real life business environment.

Although marketing in nature, the game requires the players to take decisions in all the areas of managing a company, from production and logistics, through research, investment and finance to advertising, promotion and distribution.

The competition is open to teams from across the world and it is free for all students to take part. We would be delighted to see your organization participating in an initiative which aims at strengthening the links between the academic and business communities across all borders.

Find out how your school and students can take part at

  • 22nd Edition
  • 89 Participating Countries
  • 60 000 Students from more than 880 Universities and Schools of Business from 5 Continents
  • 2 000 Companies
  • 17 000 Euros in Prizes

Register Now
- Free for all students - the closing date for entries is the May 9th.

Find out more by visiting or the event Facebook fanpage and follow the competition on Twitter @GMkCompetition