2018 EFMD Conference for Deans & Directors General

Hosted by: Technical University of Munich TUM School of Management

The event will start on: 25 Jan 18 10:30
And will end on: 26 Jan 18 22:30

Location: Munich, Germany


Deans, Let’s Get Digital!

Target Group
A conference by invitation only, for those with chief executive (top management) responsibility and authority in EFMD member business schools and centres. In other words, we accept only the Dean of the school, the Director General, the President, the Rector, the Managing Director of the school itself. Directors of non-member schools can be invited at the discretion of the organisers.

EFMD thanks GMAC for their kind sponsorship of this event!


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Thursday 25 January 2018


Bus transfer from Westin Grand Munich hotel to school

10:30 – 14:00


11:00 – 12:30

EFMD Quality Services Annual Meeting
The EFMD Quality Services Team will report during a plenary session on the current status and the latest developments of EFMD accreditations. Through this session, Deans and Directors will also learn about the future objectives of the EFMD accreditations.
It should be noted that this is not a standard accreditation seminar; explanations on Standards & Criteria or Processes are NOT the main objective of this session.

  • David Asch, Director, Quality Services, EFMD
  • Susan Hart, Associate Director, Quality Services, EFMD
  • Ulrich Hommel, Director, Quality Services, EFMD
  • Alfons Sauquet, Associate Director, Quality Services, EFMD
  • Martin Schader, Associate Director, Quality Services, EFMD
  • Jens Tøndel, Associate Director, Quality Services, EFMD

12:30 – 14:00


14:00 – 14:15

Welcome Address

  • Gunther Friedl, Dean, TUM School of Management, Technical University of Munich, TUM School of Management, DE
  • Eric Cornuel, CEO & Director General, EFMD

14:15 – 14:45

EFMD Updates

  • Eric Cornuel, CEO & Director General, EFMD
  • Richard Straub, President, Drucker Society Europe

14:45 – 15:00

Setting the Scene

  • Chairperson: Claudia Peus, Senior Vice President Talent Management and Diversity, Technical University of Munich, DE

15:00 – 16:00

Plenary I – Digitalisation; Changes in Demands for Knowledge
Aim: as a result of increased digitalisation, what are the changes in demands when it comes to knowledge?

  • Frank Kohl-Boas, Head of People Partner North and Central Europe & EMEA, Google, DE

16:00 – 16:45

Coffee break

16:45 – 18:00

Breakouts series A – The Digitalisation of Business Schools
Aim: discussing and exchanging experiences with peers on business school activities that have been affected by digitalisation.

A1 Changing Business Models
Aim: how have business models been evolving and changing completely in the last years; the role digitalisation played in these transformations.

  • Kai Peters, Pro-Vice-Chancellor (Executive Dean), Faculty of Business and Law, Coventry University, Coventry Business School, UK

A2 Ethical Management Challenges
Aim: exploring which new ethical challenges are caused by new technologies; how business schools can deal with those and how they can prepare students to deal with them.

  • Christoph Lütge, Peter Löscher Chair of Business Ethics, TUM School of Governance, DE

A3 Time to Rethink How We Teach and How We Learn
Aim: understanding how the whole process of education, beyond business schools, is changing. It is changing in its design, in its delivery and in the way training is managed. How does the human brain acquire knowledge and how does the learning take place in a digital revolution context?

  • So-Young Kang, CEO & Founder of Gnowbe, Founder of Awaken Group, Author of "Inside Out", WEF Young Global Leader, former McKinsey and Citigroup

A4 Digital Leadership in the Age of Disruptive Transformation

  • Isabell Welpe, Professor for Strategy and Organisation, TUM School of Management, Technical University of Munich, DE


Bus transfer from school to Westin Grand Munich hotel

19:00 – 22:00

Drinks & dinner in Westin Grand Munich hotel

Friday 26 January 2018


Bus transfer from Westin Grand Munich hotel to school

09:00 – 09:45

Plenary II - A Company’s View on Digitalisation
Aim: understanding how a company is seeing the evolution in light of everything becoming digital and how this is affecting and impacting their business.

  • Horst J. Kayser, Corporate Vice President and Chief Strategy Officer, Siemens, DE

09:45 – 11:00

Plenary Panel III – Deans’ Response
Aim: following the company’s explanation on the implication of digitalisation for them, a panel of Deans will analyse and discuss what this means concretely for them, as head of business schools; what are the direct and/or future implications? Should they adapt their way of teaching? Their curriculum? The way they are doing research? Etc.

  • Isabelle Bajeux-Besnainou, Dean, McGill University, Desautels Faculty of Management, CA
  • Gerry George, Dean, Lee Kong Chian School of Business, Singapore Management University, SG
  • Peter Tufano, Peter Moores Dean, Saïd Business School, University of Oxford, UK

11:00 – 11:45

Coffee break

11:45 - 13:00

Breakouts series B – Things Related to Being a Dean
Aim: presentation of topics that are bound to interest Deans in their role as leader of a business school.

B1 Curriculum Development
Aim: what should business schools change in their curriculum to be aligned with the current impact of digitalisation? What (new) skills faculty will now need to master? How can Deans have them accept to change their way of teaching? How can business schools make sure their graduates are equipped to go out into a digital work place?

  • Per Cramér, Dean, University of Gothenburg, School of Business, Economics & Law, SE

B2 Academic Talent Management
Aim: understanding how to manage your faculty and talent in times of digitalisation.

B3 How to Respond to University Demands?
Aim: if your business school is under the umbrella of a University, how can you, as Dean, still bring your school forward, adapting to changes linked to digitalisation for example, but still comply with your University’s expectations?

  • Peter Moizer, Dean, University of Leeds, Leeds University Business School, UK

B4 Digital formats in executive education
Aim: demand for digital formats is particularly evident in the field of executive education.  Companies with in-house programmes are often searching for digital solutions and for experimentation with a business school.  Participants in open executive education programmes increasingly expect that part of the delivery will be electronic.  How do business schools try to meet these expectations?  What can we learn from their experiences?

  • Winfried Ruigrok, Dean, Executive School of Management, Technology and Law, University of St. Gallen, CH

B5 Managing Accreditation
Aim: how should Deans of accredited schools manage and make the best out of these accreditations? Best practices.

  • Julie Perrin-Halot, Associate Dean and Director of Quality, Strategic Planning & Internationalisation, Grenoble Ecole de Management, FR

13:00 – 14:15


14:15 – 15:15

Plenary IV – Embedding Entrepreneurship and Interdisciplinary Teaching
Aim: understanding the choices of our host school when it comes to their Entrepreneurship Center in Garching, their Centre for Digital Technology and Management as well as their Centre for Energy Markets. What is the reasoning behind it? How does TUM School of Management use it to its advantage (marketing wise? Collaboration with the business school? etc.)?

  • Florian Bieberbach, CEO, Stadtwerke München GmbH, DE
  • Klaus Diepold, Chair for Data Processing, Department of Electrical Engineering and Information Technology, Technische Universität München, DE
  • Hana Milanov, Professor of International Entrepreneurship, TUM Entrepreneurship Research Institute, TUM School of Management, DE
  • Helmut Schönenberger, CEO, Unternehmertum Venture Capital Partners GmbH and UnternehmerTUM GmbH, DE

15:15 – 15:45

Coffee break

15:45 – 16:30

Plenary V – The Mosaic Principle – Educating Integrative Problem Solvers to Solve Today’s Complex Problems
Aim: tackling our society’s most complex problems will require well-rounded integrative problem solvers with an understanding and empathy for the business, political and social issues and challenges of our time. But that will challenge conventional approaches to management education, which have been more narrowly focused, siloed and specialized. What can innovative business schools do to embrace this challenge and produce a generation of future leaders with a mosaic of multi-dimensional skills, experiences and perspectives?

  • Nick Lovegrove, Business Strategist, Writer and Executive Coach; Former Senior Partner, McKinsey & Company and the Brunswick Group, US

16:30 – 16:45

Conclusions session

  • Chairperson: Claudia Peus, Senior Vice President Talent Management and Diversity, Technical University of Munich, DE

16:45 – 17:00

Presentation of next year’s venue


Bus transfer from school to Westin Grand Munich hotel


Bus transfer from Westin Grand Munich hotel to dinner venue

20:00 – 23:00

Drinks and bavarian dinner in Löwenbräukeller


Bus back to Westin Grand Munich hotel

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