2017 EFMD MBA Conference

Hosted by: ALBA Graduate Business School

The event will start on: 26 Mar 17 18:00
And will end on: 28 Mar 17 14:00

Location: Athens, Greece

The MBA and Heraclitus: Leading in a Changing World

Target Group
This event is aimed at MBA Directors and business school staff involved in part-time, full-time and executive MBA programmes.

Contact details
For invoices, registration & hotel bookings:
Conceptum - EFMD Conference Secretariat
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+32 2 808 41 79

For programme:
Diana Grote
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More Information


Sunday 26 March 2017

18:00 – 19:00


19:00 – 19:15

Short walk to welcome dinner venue

19:15 – 22:00

Icebreaking & networking dinner

Monday 27 March 2017



09:00 – 09:15


  • Nadine Burquel, Director, Business School Services, EFMD
  • Kostas Axarloglou, Dean, ALBA Graduate Business School, GR

09:15 – 10:15

Setting the stage: The MBA in the current geopolitical context

  • Jonathan Moules, Business Education Correspondent, Financial Times, UK

10:00 – 10:45

The ALBA Case

  • Kostas Axarloglou, Dean, ALBA Graduate Business School, GR

10:45 – 11:15

Coffee break

11:15 – 12:15


Can MBAs contribute to social Eudaimonia?
MBAs increasingly face legitimacy challenges and MBA candidates and students are increasingly skeptic for the NPV of an MBA. This roundtable discussion will examine what we can do as an association to protect and enhance the image of the MBAer and how we can quantify the contribution of the MBA Programs to social well-being.

  • Moderator: Pavlos Vlachos, Assistant Professor of Marketing, Academic Director MBA, ALBA Graduate Business School, GR

Adapting to your students’ expectations
Rather than seeking jobs in traditional MBA sectors, more and more students prefer setting up their own business and stay in control of their own future. How can MBA programmes react?

Staying in touch and keeping alumni in the loop
How can you keep your alumni involved and make sure they stay up to date with a changing job market?

Making a difference
How can you make your programme and your students stand out in a more and more complex and competitive environment? What can you as an MBA Director do personally to differentiate your programme?

12:15 – 13:45

Lunch & networking

13:45 - 14:45

Panel discussion – How to deal with disruption: regional perspectives
Examples from Europe, Asia and the US

  • Stephanie Villemagne, Associate Dean of Graduate Programmes, CUHK Business School, CN
  • Phil Considine, MBA Programme Leader, Nottingham Busiess School, Nottingham Trent University, UK
  • Michael Rivera, Academic Director of EMBA Programs, Fox School of Business, US

14:45 - 15:30

The MBA graduate: A capable captain?
In this session graduates of MBA programs will have the opportunity to share with the audience their views on how MBA studies transformed their personal and professional lives and equipped them with the necessary knowledge and skills to become resilient in a constantly turbulent world.

  • Marianna Konstantinidi, General Manager Greece, Cyprus & Malta, CSL Behring Biotherapies for Life™
  • Wendy Ye, Managing Director, Eurasia Marine Consultants Co., Ltd.
  • Nikos Chalarakis, Knowledge Generation Manager, Janssen-Cilag S.A.

15:30 – 16:00

Coffee break

16:00 – 16:45

Strategy improvisation …and all that jazz!
Faced with change and jolts, firms turn to improvisation, i.e. real-time strategy, to exploit employee spontaneity and agility akin to jazz improvisation. In this session, which features live jazz music, we explore common themes across real-time strategy and jazz music (e.g., virtuosity, experience, alertness, risk and failure tolerance) in order to understand how we can transform our organizations into spontaneous, creative, agile ‘ensembles’ in sync with the fluid environments we live in today.

  • Kyriakos Kyriakopoulos, Associate Professor of Strategy and Marketing, Associate Dean of Academic Programs Enrollment, Academic Director of Executive MBA, ALBA Graduate Business School GR

16:45 – 17:30

Wine, cheese & networking

19:30 – 22:30

Gala dinner

Tuesday 28 March 2017



09:00 – 10:00

Understanding candidate motivations - segmentation

  • James Barker, Market Development Manager, Europe, Graduate Management Admission Council®, UK

10:00 – 10:45

Disruption in the MBA landscape – who are the other players

10:45 – 11:15

Coffee break

11:15 – 12:00

The perspective of the corporate world
How do the corporations perceive the value of an MBA for themselves and for society at large and what are the skills they expect from an MBA holder to have in today’s ever-changing world?

  • Peter Cheese, Chief Executive, CIPD, the professional body for HR and people development, UK
  • Μartha Mylona-Economacou, Strategic HRM Advisor - Former President, Greek People Management Association (GPMA)
  • Sofia Konstantinidou, HR Development Manager, TITAN Cement Company S.A.

12:00 – 12:30

Closing remarks and welcome to the 2018 Conference

  • Kostas Axarloglou, Dean, ALBA Graduate Business School, GR


Lunch & networking

Practical Information