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EFMD Logos - Usage and Guidelines
EFMD trademarks comprise of the following:
- EFMD logo (available to all EFMD members)
- Accreditation logos (EQUIS, EPAS, CLIP and CEL) (available to any accredited school (or Program) for their respective accreditations)
These trademarks hereinafter refered to as "The EFMD logos" (when used in a collective sense) represent EFMD's corporate brand identity and their usage must be strictly maintained in a consistent manner to preserve the quality and integrity of its brand.
The EFMD logos (subject to certain restrictions below) can be used for a variety of purposes including marketing materials, presentations, promotional items, event materials and corporate identity. It is recommended that when using any of the logos on your website, a corresponding link should be made to the EFMD homepage (www.efmd.org).
EFMD strongly advises that all its members review the guidelines set out below regarding the terms and conditions of using the EFMD logos.
Reproduction specifications:
When adapting the EFMD logos for web or print use, it is recommended that the original logos be used (original versions may be downloaded below).
The EFMD logo colours must never be changed from the original colour specifications (please see specifications below).
When the EFMD logos are being used with other company logos or identities, it should be equal in size and placed prominently.
The EFMD logos should not be used with, or as part of another logo or symbol to create a unique symbol. The logos are distinct and should always stand alone.
The EFMD logos may be used on coloured backgrounds but it is advised never to choose a background colour that weakens the elements of the logos.
The size of the EFMD logos will depend on the type of communication vehicle. However the logos should not be scaled disproportionately in such a way as to distort their original appearance.
Format of EFMD logos:
Two versions of the EFMD and accreditation logos have been created to adapt to all print-, presentation- and web-applications. They can be downloaded below:
Web/screen resolution: low resolution format (72 dpi) (.gif)
Print resolution: scalable vector format (.eps)
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EFMD Logos
